The Brilliant Failure Award is a reward for projects that failed but have nonetheless resulted in some valuable lessons learned. The Award is an initiative of the Institute of Brilliant Failure in close cooperation with the Choice Architects. The mutual goal is to stimulate transparency and learning from failure. The Award has been organized for 5 consecutive years in the health care sector as well as in the international development cooperation sector. The team of the Choice Architects has played a major role in involving key partners, recruiting brilliant failures, bringing lessons learned into perspective and organizing the events.